{"id":60,"date":"2026-01-07T23:22:11","date_gmt":"2026-01-07T23:22:11","guid":{"rendered":"https:\/\/flor.org.ar\/?page_id=60"},"modified":"2026-03-31T17:16:10","modified_gmt":"2026-03-31T17:16:10","slug":"emprendedoras-a-empresarias","status":"publish","type":"page","link":"https:\/\/flor.org.ar\/en\/emprendedoras-a-empresarias\/","title":{"rendered":"From Entrepreneurs to Businesswomen"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"60\" class=\"elementor elementor-60\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1efde7 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"f1efde7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1037801 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"1037801\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"260\" src=\"https:\/\/flor.org.ar\/wp-content\/uploads\/2026\/01\/programa-logo-6.png\" class=\"attachment-full size-full wp-image-504\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52caed9 elementor-widget elementor-widget-heading\" data-id=\"52caed9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"font-weight: 700\">EAE <\/span><br><span style=\"font-weight: 500\"> From Entrepreneurs to Businesswomen<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2194a53 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"2194a53\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5038ba7 elementor-widget elementor-widget-heading\" data-id=\"5038ba7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">General Introduction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d57da9b elementor-widget elementor-widget-text-editor\" data-id=\"d57da9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">Emprendedoras a Empresarias (EaE) is a training program <b>aimed at women entrepreneurs who seek to scale their businesses and consolidate them into sustainable companies<\/b>. In a context where millions of women drive projects at different stages of development, <b>the program provides strategic tools, management knowledge, and access to a key network of contacts<\/b> to support growth, strengthen decision-making, and enhance the impact of each initiative.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10550b1 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"10550b1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e99535 elementor-widget elementor-widget-heading\" data-id=\"8e99535\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Themes <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e112c6b elementor-widget elementor-widget-text-editor\" data-id=\"e112c6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The Business<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11cfd1d elementor-widget elementor-widget-text-editor\" data-id=\"11cfd1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The mindset for scaling, business models, your value proposition, and strategies. Clearly communicating what your company is about.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df43f32 elementor-widget elementor-widget-text-editor\" data-id=\"df43f32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Economics and Finance<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0196a3 elementor-widget elementor-widget-text-editor\" data-id=\"b0196a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Basic economic, accounting, and financial concepts. Financing options to support growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5c7260 elementor-widget elementor-widget-text-editor\" data-id=\"a5c7260\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>EJE 3 &#8211; Marketing<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d269b78 elementor-widget elementor-widget-text-editor\" data-id=\"d269b78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Strategic communication, digital marketing, and social media, growth, and internationalization.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26268dc elementor-widget elementor-widget-text-editor\" data-id=\"26268dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Legal, Corporate, and Tax Aspects<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8095f7 elementor-widget elementor-widget-text-editor\" data-id=\"e8095f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>What type of corporate structure suits you best. Tax matters. Protecting your idea: trademarks, rights, and patents. The different parties involved in your company.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e158300 elementor-widget elementor-widget-heading\" data-id=\"e158300\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Syllabus <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25b5c17 elementor-widget elementor-widget-text-editor\" data-id=\"25b5c17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Connect with your vision and discover your professional identity.<\/li><li>Growth mindset.<\/li><li>What you \u201cneed to know\u201d about economics.<\/li><li>Develop a strategy and business model.<\/li><li>Let\u2019s talk about finance.<\/li><li>The challenge of securing funding.<\/li><li>Communicating your project (building a pitch).<\/li><li>The basics of marketing.<\/li><li>Companies and trademarks.<\/li><li>Sales.<\/li><li>Communication on social media.<\/li><li>The tax landscape.<\/li><li>ESG \u2013 being an entrepreneur in the era of sustainability.<\/li><li>Crossing borders (the challenge of exporting).<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd4fb9c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"cd4fb9c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f513892 elementor-widget elementor-widget-heading\" data-id=\"f513892\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Get in touch<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd863e2 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"fd863e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-238477b elementor-widget elementor-widget-button\" data-id=\"238477b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/wa.me\/5491144721581\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-whatsapp\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">WhatsApp<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c297f05 elementor-widget elementor-widget-button\" data-id=\"c297f05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"mailto:fundacionflor21@gmail.com?subject=Consulta%20sobre%20programa%20FLOR\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"huge huge-mail-01\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>EAE Emprendedoras a Empresarias Introducci\u00f3n general Emprendedoras a Empresarias (EaE) es un programa de formaci\u00f3n dirigido a mujeres emprendedoras que buscan escalar sus negocios y consolidarlos como empresas sostenibles. En un contexto donde millones de mujeres impulsan proyectos en distintas etapas de desarrollo, el programa ofrece herramientas estrat\u00e9gicas, conocimientos de gesti\u00f3n y acceso a una red de contactos clave para acompa\u00f1ar el crecimiento, fortalecer la toma de decisiones y potenciar el impacto de cada iniciativa. Ejes tem\u00e1ticos EJE 1 &#8211; El negocio El mindset para el salto, modelos de negocios, tu propuesta de valor y estrategias. Contar de qu\u00e9 se trata tu empresa. EJE 2 &#8211; Econom\u00eda y finanzas Nociones b\u00e1sicas econ\u00f3micas, contables y financieras. Opciones de financiamiento para poder crecer. EJE 3 &#8211; Marketing Comunicaci\u00f3n estrat\u00e9gica, marketing digital y redes sociales, crecimiento e internacionalizaci\u00f3n. EJE 4 &#8211; Aspectos legales, societarios e impositivos Qu\u00e9 tipo de organizaci\u00f3n societaria te conviene. Cuestiones impositivas. Resguardar tu idea: Marca, derechos y patentes. Las distintas partes involucradas en tu empresa. Temario Conect\u00e1 con tu visi\u00f3n y despert\u00e1 tu identidad profesional. Mindset para el crecimiento. Lo que \u201cten\u00e9s que saber\u201d de econom\u00eda. Generar una estrategia y modelo de negocios. Hablemos de finanzas. El desaf\u00edo de buscar financiamiento. Comunicar el proyecto (armando un pitch) El abc del marketing. Sociedades y marcas. Ventas. La comunicaci\u00f3n en redes sociales. El mundo tributario. Esg &#8211; ser empresaria en la era de la sustentabilidad. Cruzar las fronteras (el desaf\u00edo de la exportaci\u00f3n) Env\u00edanos tu consulta WhatsApp Contacto<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-pagebuilder-full-width.php","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"class_list":["post-60","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/pages\/60","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/comments?post=60"}],"version-history":[{"count":25,"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/pages\/60\/revisions"}],"predecessor-version":[{"id":14945,"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/pages\/60\/revisions\/14945"}],"wp:attachment":[{"href":"https:\/\/flor.org.ar\/en\/wp-json\/wp\/v2\/media?parent=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}